Covered California launches new small group marketing

Covered California launches new video marketing to drive business to their small employer group health plans.

Covered California has released a series of marketing videos to develop interest and drive sales to their small employer group plans. Formerly known as SHOP (Small business Health insurance Options Program), the small employer group offerings, authorized as part of the Affordable Care Act, has been re-branded as Covered California for Small Business. The small employer group marketplace exchange initially flopped as it was beset with an online application process that failed and subsequent management problems that resulted in billing nightmares for many clients. Fortunately, they seem to have righted the foundering small group boat at Covered California.


Citrus Heights Car Wash, powered by karma

Citrus Heights Car Wash, powered by karma.

I thought it was so sweet that a fellow car wash patron was taking time out from washing her own car to help other people figure out how to get tokens or work the wash selector switch. But when she asked me how my car washing experience was, I figured she was one excellent employee. Wrong again! […]


Consolidated Communication’s lie about Wi-Fi equipment

Consolidated Communications refuses to help consumers who choose not to use their crummy little rental modems.

There is nothing worse than being lied to by a customer service representative. This routinely happens to any Consolidated Communications (formerly Surewest) customer when they call and request assistance with configuring a new wireless ADSL modem router that the consumer purchased. The customer service representative will inform the caller that Consolidated’s Internet service only works […]


The karma of free health insurance advice

Kevin Knauss contemplates the karma of giving free health insurance advice.

You remember the old adage, “You get what you pay for”? Free advice is worth exactly what it costs – nothing! Correct? Maybe, unless you believe in karma. Can you trust free advice on health insurance? I suppose you have to consider the source and your options. ACA health insurance market place is complicated All […]


Blogging to boost website traffic

Blogging, when done correct, will drive traffic to your website.

If you are a small business, nonprofit or just a person that has something to promote, your website is your virtual store or megaphone. The greatest challenge all organizations have is attracting visitors to their websites to promote their products or services. While Search Engine Optimization (SEO) is an important aspect of a good website […]


Hidden fees that support the Covered California budget

Covered California magically produces dollars from hidden fees on health plans.

Hidden within every health plan sold through Covered California is a fee to fund their operation. This per member per month (pmpm) fee applies to both individual and family plans, small group plans sold through the exchange and adult dental plans if they are ever offered. These fees, paid by the health plans and insurance […]


How much do health insurance agents earn?

Health insurance agents will work for food since the commission are so low.

There was time when an insurance agent could make a decent living enrolling individuals, families and small groups into health insurance plans. With the advent of the Affordable Care Act and the subsequent downward pressure on commission rates, agents can still earn a living selling health insurance but it is not without its challenges. The […]


Covered California promotes annoying telemarketing constest

Covered California contest will help winners place annoying sales calls to prospects.

Covered California solidified its role as a big marketing machine for health insurance by announcing a contest to promote its Small Business Health Option Program or SHOP. The top producer of quotes for the Covered California small group health plans will win 100 hours of telemarketing according a sales seminar slide shown during their seventh sales […]


Surviving medical debt and restoring your credit rating


Even with the Affordable Care Act extending health insurance to millions of Americans, medical debt can still be a burden to many families. Toni Turner of Financial Education Services was kind enough to put together this summary of surviving medical debt and restoring damaged credit ratings Surviving medical debt A serious illness or injury can […]


Crowd sourcing my website design

Website design survey for insuremekevin

I am the first to admit that when it comes to designing my website I’m walking through a dark room with a blind fold over my eyes. Because I have gotten various critiques, both positive and negative, from professional website designers and visitors, I decided I would do a little crowd sourcing with designing my […]